桃園全國春聯書法比賽｜活動視覺設計
橫山書法藝術館每年底皆會舉辦春聯書法比賽活動，邀請民眾共襄盛舉迎接新年。龍年的活動主視覺便以書法家題字「龍迎墨韻」為基底，勾勒出該年書法比賽的主題。另外臨摹草書蜿蜒靈動的筆韻，繪製了「龍」字作為視覺主元素，讓畫面上雖不見真龍，但卻能感受到龍的氣息。最後佐以瀰漫的雲氣，讓字更顯出龍的氣場，或可將雲看作水墨畫作中的山石，此時「龍」字便成了繚繞霧靄，以一套視覺呈現兩種意象。
The key visual is based on calligraphy created by a calligrapher, outlining the theme of the year's calligraphy competition. By borrowing the fluid and dynamic brushstrokes of cursive script, the imagery of a "dragon" is depicted through the strokes, serving as the core visual element. Though the dragon is not explicitly visible, its presence can be felt. Complemented by patterns of mist, the sensation of the dragon is further enhanced. Alternatively, the clouds can be interpreted as mountains in an ink painting, where the cursive script for "dragon" becomes swirling mist, blending two distinct images into one visual presentation.
Client：桃園市立美術館、橫山書法藝術館
Printer: 艾斯創意印刷 Ice Print
Paper：恆成紙業，凝雪映畫紙
字體協力：文鼎字型
Design by 四木設計 W/H Design Studio